TechTakeByBill Podcast by Bill Thomas
TechTakeByBill is a practical technology podcast for professionals who need to influence, persuade, and lead — especially in IT, cybersecurity, cloud, and AI.
Hosted by Bill Thomas, a sales executive with a technical background and 30+ years of experience selling technology solutions into Fortune 25 companies, this podcast breaks down current technology topics through a business-facing lens. The goal is not to architect the solution; it is to help you understand the concept, explain the “why,” and sell your point of view with authority, clarity, and business savvy.
Every professional is in sales. You sell your ideas, your priorities, your budget requests, your risk decisions, and your vision for what needs to happen next. In technology, the best solution does not always win — the best-framed idea often does.
Each episode explores a relevant technology theme and closes with practical guidance on how to win internal support using proven selling frameworks, stakeholder alignment techniques, and executive communication. TechTakeByBill is for anyone who wants to turn technical insight into business influence.
TechTakeByBill Podcast by Bill Thomas
The Informed Seller Podcast: E2 - Prospecting Techniques
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In Episode 2 of "The Informed Seller Podcast - - Prospecting Techniques," hosted by Bill Thomas, listeners are introduced to strategies for enhancing sales effectiveness through a scientific approach rather than more used, traditional art dependent methods. Key insights include leveraging local events for deeper networking and using strategic partnerships for collaborative lead generation. Thomas emphasizes the importance of personalizing outreach and using social media listening to tailor interactions to potential clients' current needs and interests.
Thomas also explores the benefits of drip marketing to nurture leads over time, positioning oneself as a trusted advisor before making a direct product pitch. The podcast discusses using LinkedIn and other tools for insight-driven warm calling, transforming cold calls into strategic, informed interactions. Overall, these methodologies aim to improve sales outcomes by building meaningful connections and utilizing targeted, thoughtful engagement techniques.